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Meet generation Z, the digital natives who will shape the future

Generation Z are true digital natives Two years ago I explained “Why my kids will be the death of traditional media” whilst I watched my sons effortlessly move between their armoury of digital...

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Internet TV: you know you’re old if…

There is a lot of conjecture about Internet Television, how we will consume it and how it will affect us. This entertaining presentation was given at the Web 2.0 Summit in San Francisco in November...

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25% likely to switch-off pay TV in Australia

via media release Will Australians cut the cable? Research released today by Free TV Australia revealed that one in four pay TV subscribers are likely to cancel or downgrade their pay TV subscription...

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SBS shows the way with their Tour de Force

For the last 20 years I have been glued to SBS during July watching their coverage of my favourite sporting event, le Tour de France. In recent years our multicultural broadcaster has upped the ante...

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URGENT FEEDBACK REQUIRED: What is the future of media & music culture creation?

Tomorrow I am speaking at the Digital Culture Public Sphere consultation run by Senator Kate Lundy and Minister Simon Crean in order to form a collaborative submission on digital culture in Australia...

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New study: Information overload is the roadblock to effective communications

Almost six out of ten consumers (59 per cent) have stopped engaging with four or more brands as a result of poorly targeted communications, according to research released today by Experian. The...

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Rethinking media consumption for improved productivity

originally uploaded by http://www.intersectionofonlineandoffline.com Ok, I’ll admit it….I’m a little bit addicted to social networks. Using Twitter, Facebook, LinkedIn and Google+ is an important part...

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The numbers behind the paywall: The Australian reveals digital subscription...

by [me] In October 2011 the executives at News Ltd announced that “the ten year free trial is over” and they were launching digital subscriptions for some of their publications beginning with The...

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Take your mark, get set…..Tweet! The social media Olympics

Usain Bolt. Image via telegraph.co.uk When the Olympics start in London on Friday, 27 July they will be forever known as the social media Olympics. At the last Olympics in Beijing in 2008 any news...

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Massive shift in advertising spending continues as social networks stake...

It is hardly breaking news to hear that there has been a massive shift in advertising spending in the last decade. Many traditional media outlets, especially directories, newspapers and magazines were...

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PwC predicts advertising market to lift, led by online

Source: Adnews The PwC Entertainment and Media Outlook 2013-2017 has predicted the overall ad market to lift at an compound annual growth rate (CAGR) of 2.7% to $13.18 billion. Pay TV and digital will...

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Why Cory Bernardi is like Miley Cyrus and how you’re helping them

South Australian Liberal Senator has taken a note out of the Miley Cyrus (insert any other publicity whore here) book of self promotion and the interwebs have rewarded him in spades. Let us compare…....

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The Economics of Netflix: How to Make a $100 Million Show

There has been a lot of buzz about Netflix in the last year, even here in Australia where the video streaming service hasn’t officially launched (yet is watched by many who find ways around the...

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Tech and Media Outlook 2016

When I started this blog, back in the dark ages of the noughties, it was to discuss and track the changing media landscape. Back then we looked heavily at traditional media and then how emerging...

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